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April 11, 2010 3:27 PM   Subscribe

Help me name my massage business!

I am just about to graduate from massage school, and plan on incorporating in the near future. I won't be opening my own clinic/spa, but on top of looking for contract positions I plan to find some clients for mobile massage.
I hope to focus on therapeutic and rehabilitative massage, but I'm sure I'll have to do some relaxation massage as well. I want a name that isn't incredibly fluffy, but that is also a bit more interesting than something like Orthopedic Massage Consultants. My ideal name would convey what I want to offer to clients - medically sound and effective treatment to return function and manage pain, but with the understanding that massage can be therapeutic but still very enjoyable (I think my "bedside manner" is one of my best qualities).
Sorry if I can't be less vague than that, I'll appreciate any suggestions anyone can give me!
posted by rosken to Work & Money (13 answers total)
 
Maybe some variation on "Hand's On" - you know how people say certain activities and the like were hands on experiences. I think it would be a not-too-fluffy start for a massage business.
posted by deacon_blues at 3:33 PM on April 11, 2010


Please do not use Hand's On, the grocer's apostrophe will make every writer and editor within ten miles cringe.

I would suggest something simple like Medical Mobile Massage. Your logo could incorporate the three Ms.
posted by kate blank at 3:47 PM on April 11, 2010


Instant Massage Client? Or some variant thereof. AOL Instant Massager?
posted by beepbeepboopboop at 4:15 PM on April 11, 2010


I like kate blank's suggestion, but I'd probably use it as a subtitle:

Massage is My Medium-- Mobile Medical Massage.
posted by jamjam at 4:56 PM on April 11, 2010


Best answer: Herein Lies the Rub?
posted by nevercalm at 5:17 PM on April 11, 2010 [3 favorites]


(and "The Rub" for short? Or just "The Rub?"
posted by nevercalm at 5:18 PM on April 11, 2010 [1 favorite]


Best answer: I don't think your incorporated entity and your business name need to be exactly the same. Could you advertise under on name and invoice with another? If you pick something that sounds kind of general for now, you can still use it if your career path veers off in another direction later.
posted by bonobothegreat at 5:35 PM on April 11, 2010


In Friends, Phoebe was going to go with Relaxi Taxi or RelaxiCab.
posted by Eyebrows McGee at 5:47 PM on April 11, 2010


Muscles in Knead
posted by sandra_s at 6:48 PM on April 11, 2010


Best answer: "Keep In Touch"

"Relief On Contact"

Or honestly, how about just using your real name: "Rosken R. Rosken, Orthopedic Massage Consultant"

If you're not opening your own spa, then I think becoming known by name would be the best and most durable way of building a reputation.
posted by hermitosis at 8:03 PM on April 11, 2010


"Great Rubbers"- you are sure to get plenty of attention and double takes with this name.
posted by bkeene12 at 8:25 PM on April 11, 2010


Happy ending...
posted by yoyo_nyc at 8:26 PM on April 11, 2010


Response by poster: "Rub", in this field gives an impression that I don't think I'd like to make my first (sexual harassment can be a problem especially for young female massage therapists, and there are three "rub n' tugs" just within walking distance where I live). "Herein lies the rub" is really clever though, and if I might incorporate that into my advertising.

I like the McLuhan reference too, but I think it might be lost on most of my potential clients. I'd love to call myself a "massage medium" too, but that would also probably make most people expect crystals and incense.

I'm not sure I want the "mobile" part of my business to be in my name, as I want to spend most of my hours as a contractor in a clinic, and may be obligated to use my business name in their advertising, or in paperwork for clients that I provide (I've seen this in my city).

bonobothegreat and hermitosis might be right about using a general/non-massage-based name. Unfortunately, in my case what "The R.R. Rosken Corporation" would translate to isn't very catchy at all.
posted by rosken at 10:28 PM on April 11, 2010


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