What is that I'm doing? Tag my business.
I’ve been working freelance for a couple of years while I finished my degree doing a variety of tasks for academics (4 or 5) who work in the field of Education. Some of the things I’ve done have been to create logos for various groups, diagrams and illustrations for lesson plans and books, some photography,animations, presentations, formatting of material for publishing, transcription, managing an international journal and formatting it, creating databases and entering all the data, as well as analysing it (lightly – I’m no expert in statistics) and producing all graphs and reports.
Now that I’ve finished my degree, I want to increase my clientele. I think I can make a go of this because I turned over around $30K at about 14 hours a week. I have a domain which is my own name and the word design. I hope to launch my website (with a blog -thanks metafilter for earlier advice) in January. I’m working on a design for my business card. My current clients will probably forward my details onto their mailing groups if I ask them – I just need one last thing. What do I do and what’s a good tag line?
I would have thought “academic support” except that that phrase tends to mean helping students to survive university. I tested the tagline “the whole package” on one of my current clients, and she was aghast, but couldn’t exactly say why.
So, to summarise my business card, for example...
The whole package
p: xxx xxxx xxx