Which came first? The movie or the olive oil?
September 19, 2009 10:49 PM Subscribe
Godfatherfilter: Genco Olive Oil exists -- but did the movie/novel come about first? A puzzlement!
posted by potsmokinghippieoverlord to Media & Arts (4 answers total)
My husband and I were shopping last weekend, and passed a display of pasta, canned tomatoes (San Marzano brand -- yummy and recommended) and a big can of "Genco Olive Oil." I instantly recognized the front -- ahem, the name and we bought it just for the can (I don't have high hopes for the oil itself -- it's a blend of oils from Italy, Spain, Greece, and Tunisia).
So I went online to determine if it's been around forever and Puzo just used the name (which seemed unlikely) or it's a clever if somewhat dated marketing ploy. Google is failing me. It's distributed by Ciuiti International of Los Angeles.
Any of youse wise guys knows?