Can I grow my writing indoors?
September 16, 2009 11:06 AM Subscribe
I'm a freelance writer who mostly does entertainment writing, but I want to branch out into copywriting. What's the best direction for me and what are the next steps?
posted by miniminimarket to Writing & Language (2 answers total) 11 users marked this as a favorite
I'm a writer and editor in my late twenties. Currently I write for websites and consumer print magazines about entertainment (music, mostly). I've always been interested in online stuff that a lot of work friends weren't keen on -- maintaining an online presence, social media, finding out CTRs on email newsletters and Twitters...
I've written a few press releases and artist bios, and I've done a little content writing. I think I could be great at writing web copy, with my interest in and knowledge of social media as an added value for clients. But if I were to do this, I would want to as a freelancer, since I'm already a full-time freelance writer.
For fun and learning I've read The Copywriter's Handbook, Hey Whipple, and many marketing books, both theory and practice, and a few new books on social media marketing.
So, next steps: What's the best way to build a portfolio? Do I really need to go intern somewhere or get a staff job before I can go freelance? What should my list of services include? And how could I use my experience as a freelance writer?
Thanks in advance for any tips and advice.